
2025 – Division 3: The New Member Committee
The Junior League of Northern Virginia, VA
The Junior League of Northern Virginia's (JLNV) Membership Council underwent a transformative restructure, strategically targeting engagement points throughout their Junior League experience. As a result, the Membership Council has become a model of success, fostering meaningful relationships, enhancing membership satisfaction, and driving growth and retention. With a dynamic structure encompassing key areas of new members, general membership events, and membership engagement, the Council focuses on every stage of a member's journey. Each group plays an essential role in delivering a valuable and enriching membership experience, resulting in increased satisfaction, growth, retention, and funding for the organization. This intentional, step-by-step approach to connection ensures that members are not only integrated into the League but also feel valued and part of a larger community. The effectiveness of this structure is evident in the high levels of engagement, retention, and satisfaction among members which has led to an increased participation in General Membership Meetings, 99% retention rate of new members, and improving overall Active member retention percentage to over 9%. The retention rate for Active members over 2 years is 94%, and the Sustainer retention rate is 98%. Congratulations to the Junior League of Northern Virginia!
Award Recipients in Division 3 have 151-500 Actives + Provisionals.