2006: New Member Recruitment Program
The Junior League of Portland, ME
After witnessing class numbers drop by nearly half over two years, The Junior League of Portland, ME sought a solution for long-term success in membership recruitment. The new program developed interactive training experiences, more mission-focused projects and additional recruiting events and meetings that were more visually appealing and inspiring. Since implementing this new approach to reaching out to Provisionals, Actives and Sustainers, new member classes have doubled in attendance.
The Junior League of Portland has set an example for success in attracting, retaining and motivating members to be lifelong advocates of the Junior League Mission.